Austin’s Vince Young Steakhouse has gotten into some controversy thanks to a particularly salty tweet. The restaurant sparked passions after it posted a now-deleted tweet complaining about the city’s order for a video clip of Lance Armstrong showing off his middle finger.
The tweet posted on Vince Young Steakhouse’s official Twitter account on May 26th stated, “If @MayorAdler tries to override @GregAbbott_TX and extend stay-at-home orders and prevent us from to take care of our employees and families. ”
However, it wasn’t the wording of the tweet that really got social media users excited. They were outraged by the accompanying video clip in which Armstrong pointed his middle finger at the camera in the new ESPN documentary “Lance”. In the clip the ashamed cyclist combines his gesture with repeatedly dropping the F-bomb.
In some cases, disgruntled users of Twitter, Facebook, and other social media platforms railed against Vince Young Steakhouse and vowed never to patronize the downtown restaurant. One Twitter user criticized the tweet as “childish,” while one Facebook user criticized it as “vulgar” and another as “so random, insincere and deaf”.
Although Vince Young Steakhouse apologized, the steakhouse has its defenders.
“The tweet was spot on. You shouldn’t be forced to close. I support all of you and all others who are ready to withstand this madness, ”wrote a Twitter user.
Another supportive Twitter user commented that the “offensive language was a nice addition”.
In a May 26 tweet, the owner of the Vince Young Steakhouse apologized for the controversial letter.
“We deleted this morning’s tweet regarding the stay-at-home order because the video we were using contained offensive language that is not representative of the Vince Young Steakhouse brand,” the message said. “We apologize to Mayor Adler and our guests for any crime caused by an option published out of frustration at the circumstances we are all under.”
“Going forward, this account will only be restaurant content, specials, and support for the city of Austin and the Great State of Texas,” the tweet added.
Phillip Brown is the owner and head chef of the steak house. While the restaurant is named Vince Young, the former University of Texas star quarterback, he has no stake in the steakhouse.
CultureMap asked Brown for a comment.